Press information
TrendPRess Online stands for a new way to generate free publicity. Free publicity is not by the media
bought editorial display. Possibilities are online, print, radio and television. Core business is
to manage an objective online database for the media. To do so we use the latest communication
technologies wrapped up in a smile. Personal contact and a service focused approach carry the information.
Free publicity has the advantage that every publication has the ‘approval’ of the magazine or programme as
an extra value. At the moment a magazine is bought by a consumer, they immediately get detached and value
the magazine’s opinion. The editorial staff only places a product if they think it meets the standard of the magazine
and their target group. That’s why free publicity is very effective and focused on reaching the target group.
The online database by TrendPRess Online is only accessible for the media in print, online, radio and television.
New products are presented with a product description as well as images. Goal is to score as much effective publicity
for our clients which are displayed on our media database.
TrendPRess Online operates in an active way. Over the years we established a good, stable and personal connection
with all the relevant journalists. Regular calls and personal visits by the TrendPRess Online team support and maintain
our good contacts. Besides that, we make the journalists attend of new products by sending newsletters.
We always keep editorial calendars in mind. This way a magazine will always be up to date and knows when to use a
certain product for a theme edition.
The successful formula of the online database by TrendPRess Online is based on its user friendly methods. Professional
media can get specific information through this electronic way. Free publicity is growing and growing due to the increasing
use of the online database.
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